| « Telemarketing - The Search for Qualified Life | Telemarketing - When Seeing is Not Believing » |
We explore several myths about why the gap between Marketing and Sales exists and how differing versions of the truth - about what to sell and to whom to sell it to - form the crux of the problem, as well as recommendations for narrowing the divide. Read about it here
http://generationomarketing.com/Resources.html